by Michele Wierzgac | Oct 10, 2016 | Blog
2020 Women on Boards (WOB) is a national campaign to increase the percentage of women on U.S. company boards to 20 percent or greater by the year 2020. The 2016 mid year report researched the board data of Fortune 1000 companies to determine how many women directors...
by Michele Wierzgac | Oct 3, 2016 | Blog
Word of mouth (WOM) is the passing of information from one person to another in a verbal exchange. Since the beginning of time, humans have relied on the “grapevine” for recommendations and information from one another for just about anything. Think about...
by Michele Wierzgac | Sep 26, 2016 | Blog
There are so many theories in leadership ranging from vision to self-awareness to service. The simplest way to develop your leadership skills is to have a work ethic mixed with a solid foundation of core values. Inspirational leaders have commandments they work and...
by Michele Wierzgac | Sep 19, 2016 | Blog
While global branding remains a hot topic, it is often improperly implemented. A company or organization cannot establish a global brand without making a commitment to a new marketing strategy, one that speaks the same languages as the various markets with honesty and...
by Michele Wierzgac | Sep 12, 2016 | Blog
My Mom used to say to my five siblings and me: “Be careful with what you say and what you do, for whatever you choose reflects on our family name and reputation.” Looking back, I realize she provided us with early training on the natural personal branding...
by Michele Wierzgac | Sep 5, 2016 | Blog
We can debate economics and how it translates to job security, but there is no doubt organizations continue to focus on cutting labors costs. Why? Labor costs comprise 80 percent or more of an organization’s operating costs. This fact clearly creates another problem...